AI assistants, always-on agents and knowing when to stop tinkering. Plus an experiment graveyard and a fizz update.
Human conversations. Artificial intelligence.
Experiments, opinions and the occasional tangent. Join Dara Fitzgerald and Matthew Hooson as they figure out where AI fits in real life.

The latest conversation
01 / WHAT’S NEWThere’s always one more thing to try.
Dara and Matthew compare the promise of AI assistants with their own experiments in making them useful. Agents, model routing, subscription limits and the temptation to keep tinkering.
Follow the rabbit holes
AI assistants, always-on agents and knowing when to stop tinkering. Plus an experiment graveyard and a fizz update.
First reactions straight after the keynote. What looked useful, what felt unfinished, and where to experiment next.
The people behind the microphones
What happens when you stop reading about AI and start trying to make it useful?
We’re Dara Fitzgerald and Matthew Hooson. It’s Only Logical is where we compare notes on AI and technology: what we’re trying, what’s working, and what’s sent us down another rabbit hole.
Expect practical experiments, opinions we might change, and the occasional conversation that goes somewhere entirely different.
Got something we should talk about?There’s always more to talk about.